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THINKING BUSINESS
a blog by Chris Barrow
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Chris Barrow
Feb 17, 2020
Commune
to converse or talk together, usually with profound intensity, intimacy, etc.; interchange thoughts or feelings. I have an 07:00 Zoom...
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Chris Barrow
Feb 12, 2020
Keystone team members
a central stone at the summit of an arch, locking the whole together. At the extreme, there are the keystone team members. The keystone...
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Chris Barrow
Feb 4, 2020
Moments of Truth in the Patient Experience
I’m delighted to announce the launch of our third stand-alone course on The Extreme Business Academy platform: “Moments of Truth in The...
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Chris Barrow
Jan 29, 2020
How to grow a private squat - with sheer enthusiasm
I met Dr. Sonika Burger at The Campbell Academy One Year Implant Course last Thursday. My presentation was the usual Chris Barrow content...
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Chris Barrow
Jan 22, 2020
Before the bandwagon
It was the 60’s and 70’s British financier Sir James Goldsmith (one of my more controversial personal heroes) who coined the phrase: If...
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Chris Barrow
Jan 19, 2020
Is Britain going back to work?
I find myself working for the third consecutive weekend this month and it’s not making me happy. The first two weekends I worked on...
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Chris Barrow
Jan 12, 2020
Researching how best to deliver 2021
It has been very humbling to read the daily submissions of those enjoying our Get Your Year in Gear (GYYIG) programme this month. I have...
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Chris Barrow
Jan 2, 2017
Ready, steady, go!
For many of us, first proper day back at work tomorrow – the party being over. It occurred to me as a jogged through a frosty Dunham...
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Chris Barrow
Oct 22, 2016
Saturday morning riff
I knew I’d had a good night when I woke up at 05:00 this morning, flat on my back in bed, all the bedroom lights on and still wearing my...
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Chris Barrow
Sep 23, 2016
Thinking about my week
On the 06:40 from Cardiff Central to Leeds (via Birmingham New Street) in a first class carriage (thank you Phillippa) and with...
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Chris Barrow
Sep 22, 2016
Allo!
Google are now rolling out their challenge in the instant messaging market (not yet in the UK) and, according to the USA reviews, it’s...
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Chris Barrow
Sep 21, 2016
Is the “selfie” part of marketing?
We now upload 1.8 billion photographs to The Cloud every 24 hours. Interesting terminology there…. Upload – as if it is travelling...
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Chris Barrow
Sep 20, 2016
All about the patient experience (with passing reference to the game of chess)
Here’s what dentistry 2016 looks like through the eyes of the patient: The beginning game: I decide it’s time to do something about my...
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Chris Barrow
Sep 16, 2016
What exactly do you do?
My new web site is due to launch next week and, with the help of Dental Focus, we have given serious thought as to how it should look....
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Chris Barrow
Sep 15, 2016
A word or two about price lists
“Should we publish our price list?” A question that continues to surface after all these years. The answer is always a “yes”, whether you...
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Chris Barrow
Sep 14, 2016
Used to…..
Things I hear every week: We used to….. have daily huddles hand out referral business cards ask for word of mouth recommendations send...
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Chris Barrow
Sep 13, 2016
The Campbell Academy Education Programme 2017
I’m including the digital brochure for the 2017 programme at the end of this post. I’m delighted to be included as a guest lecturer again...
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Chris Barrow
Sep 12, 2016
Google increases the importance of reviews
The “other” event of the weekend (apart from my 63rd birthday celebrations) was the announcement that, with immediate effect, Google are...
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Chris Barrow
Sep 9, 2016
Getting attention
In the ratings war for the attention of your potential new patients/clients, your marketing collateral is human interest. It matters not...
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Chris Barrow
Sep 8, 2016
Human nature (why odd people can’t ask for referrals and what to do about it)
Day #3 of thoughts about Word of Mouth marketing in 2016. I’m often asked: “How do I get my team to ask for referrals?” Many is the time...
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