I’m frequently contacted by people who have products and services of relevance to my clients. For over 20+ years I have maintained a...

I’m frequently contacted by people who have products and services of relevance to my clients. For over 20+ years I have maintained a...

Here’s a great idea from the team at Berwick Smile Dental Care in the Scottish borders. Instead (or as well as) handing prospects and...

I may have spotted a new benchmark in dentistry. It’s the average amount of time that visitors spend on your web site. Making it a habit...

Sometimes a client just quietly beavers away at the internal marketing tactics that I rattle on about and they GTD (get things done)....

I’m working on a new project that has emerged (as these things normally do) out of conversations with clients and observation. What would...

A week last Monday I visited the beautiful North Sydney Dental Practice to say hello to the team and re-acquaint myself with Cigdem, Ben...

I’m frequently contacted by people who have products and services of relevance to my clients. For over 20+ years I have maintained a...

The treatment planning experience for the patient nowadays has to be visual if you want to maintain a consistently good conversion rate...

There can’t be many of you who haven’t succumbed in recent days to the opportunity of a sneaky peek at what you might look like when you...

First morning back in the 05:00 am Club after an astonishing Sunday watching simultaneous tennis and cricket. Back to my early-morning...

There’s a lot of talk nowadays about “social media influencers”; those people who have so many followers on Instagram and other channels...

Let me start this post backwards by telling you that, for a one-time investment of £260 (or the equivalent in your own currency) you can...

I’ve written before about the increasing importance of building those online patient reviews on Facebook and Google. To satisfy the...

You should be grateful for the selfie. The fact that we are now uploading over 3 billion photos PER DAY to the cloud has changed...

Last week I wrote about the growing importance of reviews in the new patient research process – in summary, more patients are now reading...

Before contacting you I read all of your lovely reviews My clients are hearing that from patients every week nowadays. I’m not sure who...

A couple of approaches to business for you to think about today. The Populist Approach Figure out what is selling like hot cakes and jump...

Here’s a list of reasons why you could give up, throw the towel in, sell up and go: The threat of litigation; The burden of compliance;...

Reading reviews is now an essential stepping stone in the research and discovery process undertaken by potential new patients, whether...