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THINKING BUSINESS
a blog by Chris Barrow
Writer's pictureChris Barrow

The tough dentist with the Gentle Touch - a conversation with Amber Aplin



Today we’re thrilled to introduce you to Amber Aplin, owner of "The Gentle Touch" dental practice in Kelso, Scotland. Amber’s journey is anything but ordinary—born in Australia, raised in the UK, and spending 16 years in Army dentistry before carving out her niche as a practice owner. Her story is one of transformation, innovation, and an unwavering commitment to excellence.


In this episode, Amber shares:


Her Unique Career Path: From growing up in a military family to studying at Newcastle University and thriving in Army dentistry, Amber’s experiences have shaped her philosophy and leadership style.  


The Gentle Touch Philosophy: Discover how her practice focuses on patient experience, a "gentle" approach, and a culture of shared values that keeps her team motivated and thriving—think high standards, consistent branding, and even team trips abroad!  


Innovative Dentistry: Amber is a pioneer in biomimetic dentistry, offering longer appointment times for tooth preservation and patient-focused in-house finance options that make advanced care accessible.


Future-Focused Growth: Hear about her plans to expand the practice, take on mentorship opportunities, and embrace a balanced lifestyle as she transitions to fewer clinical days.  


If you’re curious about how to combine cutting-edge techniques with a personal touch—or you’re looking for inspiration to elevate your own practice—this episode is for you.  


So, sit back, relax, and let’s dive into the incredible story of Amber Aplin and The Gentle Touch! Listen via your favourite podcast streaming service or the player below.






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