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In this episode, we interview Manish Chitnis to discuss his dental practice management software, DenTTrack, a task management software that provides clarity on who does what in a dental practice, including training for each task.
Manish explains the importance of internal marketing and utilising the patient database to drive new patients amidst current market conditions. There are two main survivor groups in dentistry: high-end practices focused on excellent patient experiences, and high-volume, low-cost providers.
DenTTrack Software
Task Management: Provides checklists of tasks for each role, ensuring the team knows exactly what to do.
Training Included: Offers training on how to complete each task.
Growth and Legacy: Aimed at practices wanting to grow and create a legacy business.
Contact: Reach out to Manish directly to explore if DenTTrack is suitable for your practice.
Current Market Conditions
New Patient Numbers: Experiencing a dip in new patient numbers and demand for high-end treatments.
Internal Marketing: Focusing on internal marketing to the existing patient database.
Direct Mail Campaigns: Emphasising the importance of direct mail campaigns and building one-on-one connections.
Future Outlook
Rising Costs: Costs are rising by 30% across staffing, materials, and labs.
Survivor Groups: Two main groups are expected to survive - high-end practices focused on a great patient experience, and high-volume, low-cost providers.
Challenges for Middle Group: Practices in the middle may struggle with rising costs and staffing issues.
Tune in below, or via your favourite podcast streaming service, to hear more insights from Manish Chitnis on how to navigate the current dental market and leverage technology for practice management.